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78 seconds or why Acceleration matters for Innovation

1/27/2017

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“You’d be amazed at how fast you can get going with a tiny acceleration over a long time” (Andy Weir-The Martian).

Coming from Mark Watney, a survivor in the worst imaginable environmental conditions, we should keep carefully in mind this assertion. This blog we are introducing today, 78 seconds, harnesses this approach as the expression of our company’s mission.
 
Did you know that an Airbus 380, the world's largest passenger airliner, needs only 78 second to take off? Did you know that the acceleration it requires to move its 1,3 mill pounds weight (including up to 850 passengers) and to reach the take off speed is only 1 m/s2? Just imagine now what a tiny acceleration can do for your projects. You’d be amazed at how fast and how far you can get going with it. The point is how to get the skills to unleash and maintain that tiny acceleration.
 
At box-what-box.com, as providers of Extreme Innovation Services, it’s in our heart and in our DNA, to help companies, teams and people unleashing and deploying Acceleration skills, because these skills, as we believe and reflect in our Manifesto, shape a successful approach to life and business. Acceleration, the ability to modulate speed in order to increase it when you need, is the main driver to close the Lean circle Build-Measure-Learn, take advantage of the iterations of the Design Thinking process and get a desired product to customers' hands ever more quickly. Acceleration is a symptom of validated learning, a sign of what extent we are able to play into a higher league; it's the closest thing to a sustainable competitive advantage within any context (even more, within uncertain environments) and eventually, the key that opens the innovation path and the only way of taking off.
 
It’s on you, your team and your company choosing this approach. Do you want to walk this path? Do you want to play into a higher league? Choose Acceleration as your approach and take advantage of your 78 seconds to take off.

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Innovation, Acceleration, Lean, Design Thinking

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    Author

    Esteban Meléndez
    Managing Partner 
    Box?WhatBox?

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  • Home
  • Unconventional Approach
    • Manifesto
    • How do we do it?
    • Who do we work with?
    • Is your project accelerable?
    • What they say about us
    • Success experiences
  • 78 seconds
  • Contact
  • ESPAÑOL